Privacy Policy
Last updated: April 2026
This Privacy Policy governs the collection, use, storage, and protection of personal data by The Asunción Times through the website asunciontimes.com.py. It is issued in compliance with Paraguayan Law No. 1682/2001 on Personal Data Protection, as amended by Law No. 1969/2002, and in accordance with Law No. 4017/2010 on Legal Validity of Electronic Signature, Electronic Document, Electronic Commerce, and Electronic Data.
1. Data controller
The data controller responsible for your personal data is The Asunción Times, operator of asunciontimes.com and asunciontimes.com.py. For all data-related enquiries, contact us via the form at asunciontimes.com.py/contact.
2. Data we collect
We collect personal data that you voluntarily provide when completing forms on this website. Depending on the form completed, this may include your full name, business name, position or role, email address, telephone number, location, business sector, and the details of your enquiry or interest. We do not collect sensitive personal data as defined under Article 4 of Law No. 1682/2001.
3. Legal basis for processing
Personal data submitted through this website is collected with your express consent, provided at the point of form submission in accordance with Article 6 of Law No. 1682/2001. You may withdraw consent at any time by contacting us via asunciontimes.com.py/contact.
4. Purpose of processing
Your data is collected and processed solely to respond to your enquiry, assess whether a commercial arrangement is appropriate, and follow up with relevant information about our products and services where you have indicated interest. We do not use your data for automated decision-making or profiling.
5. Data storage and retention
Your data is stored securely within our customer relationship management system. We retain personal data for as long as is reasonably necessary to manage our commercial relationships and fulfil our legal obligations.
6. Third-party processors
We use trusted third-party software providers to manage enquiries and communications. These providers act as data processors on our behalf and are contractually required to process your data only on our instructions. We do not sell, rent, or transfer your personal data to third parties for their own commercial purposes.
7. Data security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, destruction, or alteration, in accordance with the security obligations established under Law No. 1682/2001.
8. Your rights
Under Law No. 1682/2001 and its amendments, you have the right to access your data, correct inaccurate data, request deletion where there is no legitimate basis for retention, and object to processing. To exercise any of these rights, submit a request via asunciontimes.com.py/contact.
9. Cookies
This website uses cookies. Full details are set out in our Cookie Policy at asunciontimes.com.py/legal/cookies.
10. International transfers
Where your data is processed by third-party providers whose servers are located outside Paraguay, we take reasonable steps to ensure that such transfers are subject to appropriate safeguards.
11. Changes to this policy
We may update this Privacy Policy from time to time. The date at the top of this page indicates when the policy was last revised. Continued use of this website following any update constitutes acceptance of the revised policy.